Pre-orders, thoughtful elegance

MAX&MOI unveils new pre-orders for the Winter 25 season. Between heritage, savoir-faire, and responsible modernity, the Maison designs exceptional pieces made to last — crafted on demand and produced only... Read more

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Pre-orders, thoughtful elegance

MAX&MOI unveils new pre-orders for the Winter 25 season. Between heritage, savoir-faire, and responsible modernity, the Maison designs exceptional pieces made to last — crafted on demand and produced only in the right quantities. Cashmere sweaters, wool & raccoon-knit dresses, faux-fur jackets, and the emblematic VERENA vest — a desirable, thoughtful, and exclusive wardrobe, delivered in time for the holidays.

Creating a high-quality sweater or a jacket you’ll cherish for years is the very essence of our preorders: producing less, but better, knowing that each piece carries a story, a desire, and a lasting life — not only on our e-shop, but also in your wardrobe.


Coming Soon

November 18–25, 2025 | RACCOON Capsule – Wool & Raccoon Knit Sweaters and Dresses

MAX&MOI introduces a limited-edition capsule crafted in a luxurious blend of wool and raccoon knit — a rare, soft, and naturally warm fibre obtained through gentle brushing.
Comprising the LASER sweater, with its relaxed asymmetric fit, and the STEFY long dress, with its refined and feminine silhouette, this capsule embodies the Maison’s artisanal expertise and responsible innovation. Offered at a special preorder price of -30%, these exclusive pieces are made only to order, ensuring a measured and sustainable approach to fashion.
Delivery from December 11, just in time for the holidays.

Now Available to Preorder

November 5–16, 2025 | The VERENA goat-fur cashmere vest
A true signature piece of the season, the sleeveless VERENA vest blends warmth, style, and femininity in a contemporary cut.
Sold out in just a few weeks earlier this fall, this bestseller returns for a limited 10-day pre-order.
Offered at a special price, it’s produced exclusively according to the number of orders received — for a wardrobe that’s more thoughtful, more personal, and more sustainable.
Delivery from December 8, right in time for the holidays.

 

Previous Preorders

October 23–November 2, 2025 | The M&M by MAX&MOI faux-fur jackets
An exclusive capsule of luxurious faux-fur parkas, bombers and jackets, with an ultra-soft feel and exceptional finish.
Produced on demand, this limited edition capsule celebrates a season of warmth, comfort and character.
Delivery from November 20 – just in time for the holidays.

 

October 10–26, 2025 | The GARY cashmere and fur sweater

Soft, warm and refined, the GARY sweater embodies the very essence of the Maison: the union of cashmere and fur in a modern silhouette.
Made from leftover yarn cones and precious fur offcuts, it reflects MAX&MOI’s commitment to a more responsible approach.
Available in six colors, it offers an effortless and sophisticated allure.
Delivery within two weeks, starting November 10.

 

Pre-orders are available exclusively on maxemoi.com

 

Why choose pre-order?

At MAX&MOI, pre-ordering is more than a purchasing method — it’s a philosophy.
It allows us to produce responsibly, without excess or overstock, while valuing artisanal craftsmanship and a creative process that respects both time and materials.
Each piece is made to order, ensuring a tailored, mindful production process that preserves resources and quality.

 

When a beautifully made sweater or jacket is created just for you, it becomes beautiful beyond aesthetics.
It carries that special soul of truly timeless pieces — the ones you desire, wait for, and keep.

An ethical and elegant approach, true to the Maison’s vision: to consume less, love longer.

 

How pre-orders work

#1 – Pre-order your favourite piece
Throughout the pre-order period, you can purchase your item directly on maxemoi.com at a special price (-20% to -50%), depending on the design, available cashmere or fur stocks, and the selected materials — recycled or not.

 

#2 – We launch production
Once the pre-order period ends, we begin manufacturing in precise, limited quantities to avoid overproduction.

 

#3 – Receive your piece
Deliveries begin two to three weeks later, depending on the style and materials, with free shipping within France and Europe*.

A simple, transparent and responsible process — the very essence of conscious luxury by MAX&MOI.

 

Discover our exclusive pre-orders

VERENA, the cashmere goat fur jacket

GARY cashmere and fur sweater

M&M by MAX&MOI faux-fur jackets