MAX&MOI unveils new pre-orders for the Winter 25 season. Blending heritage, craftsmanship and responsible modernity, the Maison designs exceptional pieces made to last — crafted on demand and produced only in the right quantities. Cashmere sweaters, faux-fur jackets, and the new VERENA vest — a desirable, conscious, and exclusive wardrobe, delivered just in time for the holidays.
Creating a high-quality sweater or jacket that you’ll love and keep for years is the essence of our pre-orders. Producing less, but better, knowing that each piece has a story, a desire, and a long life — not only on our e-shop, but above all, in your wardrobe.
Our current pre-orders
November 5–16, 2025 | The VERENA goat-fur cashmere vest
A true signature piece of the season, the sleeveless VERENA vest blends warmth, style, and femininity in a contemporary cut.
Sold out in just a few weeks earlier this fall, this bestseller returns for a limited 10-day pre-order.
Offered at a special price, it’s produced exclusively according to the number of orders received — for a wardrobe that’s more thoughtful, more personal, and more sustainable.
Delivery from December 8, right in time for the holidays.
October 23–November 2, 2025 | The M&M by MAX&MOI faux-fur jackets
An exclusive capsule of luxurious faux-fur parkas, bombers and jackets, with an ultra-soft feel and exceptional finish.
Produced on demand, this limited edition capsule celebrates a season of warmth, comfort and character.
Delivery from November 20 – just in time for the holidays.
October 10–26, 2025 | The GARY cashmere and fur sweater
Soft, warm and refined, the GARY sweater embodies the very essence of the Maison: the union of cashmere and fur in a modern silhouette.
Made from leftover yarn cones and precious fur offcuts, it reflects MAX&MOI’s commitment to a more responsible approach.
Available in six colors, it offers an effortless and sophisticated allure.
Delivery within two weeks, starting November 10.
Pre-orders are available exclusively on maxemoi.com
Why choose pre-order?
At MAX&MOI, pre-ordering is more than a purchasing method — it’s a philosophy.
It allows us to produce responsibly, without excess or overstock, while valuing artisanal craftsmanship and a creative process that respects both time and materials.
Each piece is made to order, ensuring a tailored, mindful production process that preserves resources and quality.
When a beautifully made sweater or jacket is created just for you, it becomes beautiful beyond aesthetics.
It carries that special soul of truly timeless pieces — the ones you desire, wait for, and keep.
An ethical and elegant approach, true to the Maison’s vision: to consume less, love longer.
How pre-orders work
#1 – Pre-order your favourite piece
Throughout the pre-order period, you can purchase your item directly on maxemoi.com at a special price (-20% to -50%), depending on the design, available cashmere or fur stocks, and the selected materials — recycled or not.
#2 – We launch production
Once the pre-order period ends, we begin manufacturing in precise, limited quantities to avoid overproduction.
#3 – Receive your piece
Deliveries begin two to three weeks later, depending on the style and materials, with free shipping within France and Europe*.
A simple, transparent and responsible process — the very essence of conscious luxury by MAX&MOI.
Discover our exclusive pre-orders
