When the sky turns grey and the cold sets in, pink offers a promise of softness and light. This season, MAX&MOI combines the delicacy of pink with the standards of luxury through an Autumn-Winter collection in cashmere and silk — imbued with finesse, warmth, and character.

With the right balance, this candy-hued shade becomes a chic and timeless ally to elevate your winter silhouettes.

Pink Adds a Touch to Luxury Knitwear

Long associated with summer’s softness, pink now emerges as one of the key shades of Autumn-Winter 2025-2026 fashion. Seen on the runways of Fashion Weeks, it transcends the seasons by constantly reinventing itself. A luminous and refined color that redefines winter elegance.


In the MAX&MOI Autumn-Winter 2025 collection, pink appears in full looks or as delicate accents, warming the season and illuminating silhouettes.

A true signature of the Maison, MAX&MOI cashmere celebrates the art of understated, comfortable luxury.Renowned for its exceptional touch and enveloping lightness, it enhances the season’s iconic pieces.

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Pink cashmere graces key creations — cashmere sweaters, oversized Signature knit overshirts, column skirts, and cashmere hats and scarves — where the softness of luxury knit meets the elegance of leather or silk details.These pink cashmere pieces capture the duality of gentle romance and confident style. They reflect light and add a subtle radiance to even the most understated outfits. A feminine, modern, and luminous luxury, true to the spirit of MAX&MOI.

How to Wear Pink

This Winter?

In a bold and refined all-pink look, or as a delicate accent, pink stands out as the season’s favorite color. For those who love to take risks, an all-pink outfit becomes a true style statement. Crafted from noble materials — cashmere knit, flowing natural silk, or soft lamb leather — it creates a sophisticated monochrome silhouette that is both soft and assertive.

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Paired with anthracite grey or chocolate brownthe winter trend color, warmer than black yet just as elegant — luminous pink adds a touch of softness and radiance to the long winter months. Combine a pink cashmere sweater with flowing grey silk pants, or with a midi skirt and a chocolate brown faux fur jacket. The contrast adds depth, brightens the face, and brings a contemporary note.
It’s the chicest combination of the season, worn with precision and subtlety.

The pink cashmere accessories, between practicality and uniqueness

Between the return of large formats, the rise of personalization, and the search for functional accessories that enhance a silhouette without compromising comfort, Winter 2025 celebrates the art of detail. The pink cashmere accessories from the MAX&MOI Autumn-Winter collection assert themselves as the season’s essential companions: soft, luminous, and infinitely elegant.

More than a simple finishing touch, they embody the union of practicality and uniqueness dear to the Maison.A pink cashmere beanie or an oversized luxury knit scarf brings a refined and contemporary dimension to every outfit. Their plush texture and delicate shades warm the complexion while softening the bold colors of winter.

Worn in a tonal palette with a pink cashmere sweater or in contrast with a gray knit ensemble or a brown faux-fur jacket, these accessories from the MAX&MOI Autumn-Winter 2025 collection transform everyday silhouettes into looks that are both chic and spontaneous. Because sometimes, all it takes is a well-chosen detail to make all the difference.