Argyle Knitwear, a New Take on Preppy Style

A hallmark of preppy style, the iconic diamond pattern, also known as argyle, is reimagined this season in MAX&MOI's signature knitwear. Sweaters, cardigans, cosy socks and protective knitted hoods play with contrasting colours, enveloping silhouettes and the softness of raccoon knitwear to create looks that blend retro charm with a distinctly contemporary edge.

The Argyle V-Neck Sweater, a Timeless Classic Reimagined

Rooted in the British collegiate wardrobe, the argyle sweater has stood the test of time without losing its distinctive character. Its retro-inspired diamond pattern brings a refined graphic touch, making it a statement piece in the modern woman's wardrobe.

At MAX&MOI, this intarsia pattern takes on a new dimension through contrasting colour combinations, generous cuts and soft, enveloping raccoon knitwear. From V-neck sweaters to zip-up cardigans, shades of burgundy – this Autumn-Winter's defining colour, beige and ecru create an effortlessly relaxed yet sophisticated silhouette.

The Art of Knitwear, Down to the Finest Details

From sweaters to accessories, MAX&MOI elevates the iconic diamond pattern through the art of intarsia knitting. This intricate technique creates patterns directly within the knit, revealing the meticulous interplay of yarns and colours.

Featured on women's knitted cardigans, accessories such as knee-high socks and knitted hoods, the preppy, retro-chic argyle pattern becomes a defining feature of the Autumn-Winter knitwear collection.

For a contemporary look, pair an argyle sweater with dark-wash denim or leather trousers. Diamond-patterned accessories add a graphic accent to monochromatic or more tailored outfits, creating a subtle interplay of textures and proportions.