{"title":"H26: Pink October Selection","description":"\u003cdiv\u003e\u003cstrong\u003ePink, much more than a colour.\u003c\/strong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eFor Pink October, \u003cstrong\u003eMAX\u003c\/strong\u003e\u0026amp;\u003cstrong\u003eMOI\u003c\/strong\u003e embraces pink and stands alongside the Vivre Comme Avant association, which supports women affected by breast cancer. Discover our selection and \u003cstrong\u003etake part in our free competition from October 21 to 25\u003c\/strong\u003e for a chance to win one of the two pink \u003cstrong\u003eMAX\u003c\/strong\u003e\u0026amp;\u003cstrong\u003eMOI \u003c\/strong\u003eoutfits up for grabs.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e→ \u003ca href=\"https:\/\/maxemoi.com\/en\/blogs\/news\/octobre-rose-max-moi-sengage\" title=\"Pink October 2026 | MAX\u0026amp;MOI stands alongside women\" rel=\"noopener\" target=\"_blank\"\u003eDISCOVER OUR COMMITMENT\u003c\/a\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e→ ENTER THE COMPETITION\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cspan\u003ePink October: a fashion selection in soft hues\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cdiv\u003e\u003cspan\u003eFor Pink October, \u003cstrong\u003eMAX\u003c\/strong\u003e\u0026amp;\u003cstrong\u003eMOI\u003c\/strong\u003e imagines a women's wardrobe in which pink comes in its most delicate shades. From soft pink to more vibrant pink, \u003ca href=\"https:\/\/maxemoi.com\/en\/collections\/automne-hiver-pulls-gilets\" title=\"High-end cashmere sweaters for women | MAX\u0026amp;MOI | Luxury Women’s Fashion\" rel=\"noopener\" target=\"_blank\"\u003ecashmere sweaters and cardigans\u003c\/a\u003e, wool and raccoon knitwear make up a selection of soft, enveloping pieces to wear throughout the winter.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cspan\u003eCashmere and pink knitwear: MAX\u0026amp;MOI signature materials\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cdiv\u003e\u003cspan\u003eAt the heart of this selection, exceptional knitwear, emblematic materials of the Maison, reveals the full richness of pink. The fineness of cashmere, the warmth of wool and the airy volume of raccoon knitwear play with textures and proportions, between clean cuts and generous volumes.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cspan\u003eCashmere accessories extend this world\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cdiv\u003e\u003cspan\u003ePink beanies, mittens and balaclavas add a touch of colour to winter silhouettes, in a style that is both comfortable and contemporary.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cspan\u003ePink and white: the art of delicate combinations\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cdiv\u003e\u003cspan\u003eTo create soft, delicate silhouettes, pink knitwear is paired with the luminous whites of \u003cstrong\u003eFurever\u0026nbsp;\u003c\/strong\u003e\u003ca href=\"https:\/\/maxemoi.com\/en\/collections\/furever-fausse-fourrure\" title=\"Chic Faux Fur for Women | MAX\u0026amp;MOI Jackets \u0026amp; Coats | Luxury Women’s Fashion\" rel=\"noopener\" target=\"_blank\"\u003efaux fur puffer jackets and coats\u003c\/a\u003e. The contrast of materials adds dimension to outfits: a pink sweater under a white puffer jacket, a knit cardigan paired with a faux fur coat, or a few pink cashmere accessories to brighten up an all-ecru look. A soft and luminous palette, where materials come together to create a feminine, warm and decidedly modern look.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cspan\u003eMAX\u0026amp;MOI is committed to Pink October\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cdiv\u003e\u003cspan\u003eDesigned by a woman, Emma Lederer, for women, \u003cstrong\u003eMAX\u003c\/strong\u003e\u0026amp;\u003cstrong\u003eMOI\u003c\/strong\u003e collections celebrate a free and multifaceted femininity. From artistic direction to the teams at the head office and in the boutiques, which are predominantly women, women are at the heart of the Maison’s history and daily life.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eIt is only natural that\u003cstrong\u003e MAX\u003c\/strong\u003e\u0026amp;\u003cstrong\u003eMOI\u003c\/strong\u003e supports Pink October alongside the \u003ca href=\"https:\/\/www.vivrecommeavant.fr\/\" title=\"Breast Cancer Association | Pink October\" rel=\"noopener\" target=\"_blank\"\u003eVivre Comme Avant\u003c\/a\u003e association, which offers a listening ear and comfort to women affected by the disease. To support its work, the Maison is donating €1,000, equivalent to the retail price of the two pink outfits being offered as prizes in its charity competition.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e→ \u003ca href=\"https:\/\/maxemoi.com\/en\/blogs\/news\/octobre-rose-max-moi-sengage\" title=\"Pink October 2026 | MAX\u0026amp;MOI stands alongside women\" rel=\"noopener\" target=\"_blank\"\u003eDISCOVER OUR CHARITABLE COMMITMENT\u003c\/a\u003e\u003c\/span\u003e\u003c\/div\u003e","products":[{"product_id":"doudoune-diva-rose","title":"DIVA down jacket","description":"\u003cp\u003eWith DIVA, the sleeveless puffer jacket takes on a more refined, supple and contemporary feel, perfectly reflecting the Maison’s distinctive design expertise.\n\nCrafted from wool and cashmere, this women’s sleeveless jacket is prized for the exceptional softness and warmth of its fabric. Ideal for the transitional season, it provides just the right level of insulation for milder temperatures. Its lightweight padding features diamond quilting with raised graphic stitching, reinforcing the contemporary character of the design.\nCut in a straight silhouette, this knitted jacket is finished with a slightly raised collar that elegantly wraps the silhouette in warmth. Its zip fastening enhances its sporty-chic appeal, making it an effortless everyday piece. Two side pockets, cleverly concealed within the seams, add practicality without compromising the purity of its lines.\n\nThis autumn, wear this sleeveless puffer jacket over a silk shirt or a cashmere jumper. For a cocooning look, opt for a total knitwear ensemble; for a more relaxed, urban feel, pair it with denim jeans and trainers. As temperatures drop, it can easily be layered underneath a double-faced wool coat for an extra touch of warmth.\n\nThis creative-knit cashmere transitional-season jacket is available in pink, white and sky blue.\n\n- Women’s sleeveless wool and cashmere puffer jacket\n- Diamond quilting with stitched detailing\n- Straight cut\n- Raised collar\n- Zip fastening\n- Lightweight padding\n- Two side pockets\n- Ribbed trims\n- H26DIVA-H26PINK\u003c\/p\u003e","brand":"MAX\u0026MOI","offers":[{"title":"XS","offer_id":55865609486721,"sku":"H26DIVA-H26PINK-XS","price":350.0,"currency_code":"EUR","in_stock":false},{"title":"S","offer_id":55865609585025,"sku":"H26DIVA-H26PINK-S","price":350.0,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":55865609683329,"sku":"H26DIVA-H26PINK-M","price":350.0,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":55865610961281,"sku":"H26DIVA-H26PINK-L","price":350.0,"currency_code":"EUR","in_stock":false},{"title":"XL","offer_id":55865611059585,"sku":"H26DIVA-H26PINK-XL","price":350.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0549\/4420\/2883\/files\/H26-DIVA-PINK-4.jpg?v=1784798688"},{"product_id":"jupe-joline-blanc","title":"JOLINE skirt","description":"\u003cp\u003eOur JOLINE silk skirt stands out as a centerpiece of the feminine wardrobe. Made from flowing, luminous stretch silk, it hugs the hips without constraining them and signs a resolutely glamorous look, underlined by a high waist that naturally elongates the line. Midi length, it flows into a straight drape and reveals floral lace with romantic accents, bordering the bottom of the skirt in a refined play of transparency – an expression of the Maison's stylistic savoir-faire. For added comfort, this silk and lace skirt features a light lining, guaranteeing pleasant wear and perfectly controlled opacity. An invisible side zip fastening preserves the purity of the style and makes it easy to put on.\n\nFor a total look with effortless elegance, this long women's skirt is worn with a blouse or a flowing silk camisole. This season, for a cozy contrast, opt for a cashmere sweater from the Autumn-Winter 26 collection and warm up the silhouette with a long double-faced wool coat. Versatile, it suits every moment with precision: by day, offset with sneakers for an assertive urban feel; at the office, with a silk shirt and patent loafers; in the evening, with heels, a few gold jewels and a Furever faux fur jacket.\n\nAvailable in sky blue and burgundy, this silk skirt will elevate your seasonal wardrobe. Also available in white and black, it composes a more timeless wardrobe.\n\n- Women's long stretch silk skirt\n- Straight, flowing cut, slightly fitted at the hips\n- High waist\n- Floral lace panel at the hem\n- Invisible side zip fastening\n- Light lining\n- Monogram embroidery at the front top\n- H26JOLINE-H26WHITE\u003c\/p\u003e","brand":"MAX\u0026MOI","offers":[{"title":"34","offer_id":55865586811265,"sku":"H26JOLINE-H26WHITE-34","price":290.0,"currency_code":"EUR","in_stock":false},{"title":"36","offer_id":55865278333313,"sku":"H26JOLINE-H26WHITE-36","price":290.0,"currency_code":"EUR","in_stock":false},{"title":"38","offer_id":55865586942337,"sku":"H26JOLINE-H26WHITE-38","price":290.0,"currency_code":"EUR","in_stock":false},{"title":"40","offer_id":55865587237249,"sku":"H26JOLINE-H26WHITE-40","price":290.0,"currency_code":"EUR","in_stock":false},{"title":"42","offer_id":55865587368321,"sku":"H26JOLINE-H26WHITE-42","price":290.0,"currency_code":"EUR","in_stock":false},{"title":"44","offer_id":55865587499393,"sku":"H26JOLINE-H26WHITE-44","price":290.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0549\/4420\/2883\/files\/H26-JOLINE-WHITE-3.jpg?v=1784732243"},{"product_id":"manteau-mova-blanc","title":"MOVA coat","description":"\u003cp\u003e- Women's faux fur jacket\n- Loose cut\n- Inner iridescent knit drawstrings at the waist\n- Stand-up collar with iridescent knit lapels\n- Dropped shoulders\n- Loose 3\/4 sleeves\n- Snap button fastening\n- Two discreet front pockets\n- Slightly rounded hem\n- Light lining with signature monogram\n- H26MOVA-H26WHITE\u003c\/p\u003e","brand":"MAX\u0026MOI","offers":[{"title":"34","offer_id":55865641075073,"sku":"H26MOVA-H26WHITE-34","price":390.0,"currency_code":"EUR","in_stock":true},{"title":"36","offer_id":55865279086977,"sku":"H26MOVA-H26WHITE-36","price":390.0,"currency_code":"EUR","in_stock":true},{"title":"38","offer_id":55865641173377,"sku":"H26MOVA-H26WHITE-38","price":390.0,"currency_code":"EUR","in_stock":true},{"title":"40","offer_id":55865641271681,"sku":"H26MOVA-H26WHITE-40","price":390.0,"currency_code":"EUR","in_stock":false},{"title":"42","offer_id":55865641369985,"sku":"H26MOVA-H26WHITE-42","price":390.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0549\/4420\/2883\/files\/H26-MOVA-WHITE-3.jpg?v=1784723329"},{"product_id":"pull-pixelle-rose","title":"PIXELLE sweater","description":"\u003cp\u003e- Women's sweater in raccoon and wool knit\n- Loose cut\n- Stand-up collar\n- Dropped shoulders\n- Long sleeves\n- Raised seam details\n- Ribbed finish\n- H26PIXELLE-H26PINK\u003c\/p\u003e","brand":"MAX\u0026MOI","offers":[{"title":"XS","offer_id":55865598902657,"sku":"H26PIXELLE-H26PINK-XS","price":270.0,"currency_code":"EUR","in_stock":true},{"title":"S","offer_id":55865280299393,"sku":"H26PIXELLE-H26PINK-S","price":270.0,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":55865599000961,"sku":"H26PIXELLE-H26PINK-M","price":270.0,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":55865599099265,"sku":"H26PIXELLE-H26PINK-L","price":270.0,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":55865599164801,"sku":"H26PIXELLE-H26PINK-XL","price":270.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0549\/4420\/2883\/files\/H26-PIXELLE-PINK-2.jpg?v=1784715599"},{"product_id":"top-tamara-rose","title":"TAMARA top","description":"\u003cp\u003eYou're going to love curling up in our TAMARA top. Made from raccoon and wool yarns, this style charms with its enveloping knit, downy touch and comforting warmth, standing out as a must-have of the Autumn-Winter 26 collection.\n\nIts loose, soft cut draws a relaxed look with perfectly controlled nonchalance, extended by 3\/4 batwing sleeves – a nod to retro elegance – that balance the silhouette and free movement naturally. Its round neck tempers its generous volume and sketches a timeless femininity, while ribbed finishes structure the whole with precision and ensure a great fit. A revisited essential, with clean lines and an assertive character.\n\nEasy to wear, this women's raccoon knit top suits every mood. For an urban look, wear it with denim jeans or our iconic lambskin leather legging, completed with sneakers or leather ankle boots. For a more sophisticated feel, layer it over a silk shirt for carefully considered layering: the batwing sleeves create a small cape effect, intensified by the fine cut-out at the back of the sleeve.\n\nThis knit top comes in a timeless beige shade, as well as in three seasonal colors: sky blue, moka and pink.\n\n- Women's top in raccoon and wool knit\n- Loose cut\n- Round neck\n- 3\/4 batwing sleeves\n- Ribbed finish\n- H26TAMARA-H26PINK\u003c\/p\u003e","brand":"MAX\u0026MOI","offers":[{"title":"XS","offer_id":55865594610049,"sku":"H26TAMARA-H26PINK-XS","price":270.0,"currency_code":"EUR","in_stock":true},{"title":"S","offer_id":55865281020289,"sku":"H26TAMARA-H26PINK-S","price":270.0,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":55865594806657,"sku":"H26TAMARA-H26PINK-M","price":270.0,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":55865594970497,"sku":"H26TAMARA-H26PINK-L","price":270.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0549\/4420\/2883\/files\/H26-TAMARA-PINK-2.jpg?v=1784713673"},{"product_id":"top-tamara-beige","title":"TAMARA top","description":"\u003cp\u003eYou're going to love curling up in our TAMARA top. Made from raccoon and wool yarns, this style charms with its enveloping knit, downy touch and comforting warmth, standing out as a must-have of the Autumn-Winter 26 collection.\n\nIts loose, soft cut draws a relaxed look with perfectly controlled nonchalance, extended by 3\/4 batwing sleeves – a nod to retro elegance – that balance the silhouette and free movement naturally. Its round neck tempers its generous volume and sketches a timeless femininity, while ribbed finishes structure the whole with precision and ensure a great fit. A revisited essential, with clean lines and an assertive character.\n\nEasy to wear, this women's raccoon knit top suits every mood. For an urban look, wear it with denim jeans or our iconic lambskin leather legging, completed with sneakers or leather ankle boots. For a more sophisticated feel, layer it over a silk shirt for carefully considered layering: the batwing sleeves create a small cape effect, intensified by the fine cut-out at the back of the sleeve.\n\nThis knit top comes in a timeless beige shade, as well as in three seasonal colors: sky blue, moka and pink.\n\n- Women's top in raccoon and wool knit\n- Loose cut\n- Round neck\n- 3\/4 batwing sleeves\n- Ribbed finish\n- H26TAMARA-H26BEIGE\u003c\/p\u003e","brand":"MAX\u0026MOI","offers":[{"title":"XS","offer_id":55865594511745,"sku":"H26TAMARA-H26BEIGE-XS","price":270.0,"currency_code":"EUR","in_stock":true},{"title":"S","offer_id":55865281118593,"sku":"H26TAMARA-H26BEIGE-S","price":270.0,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":55865594642817,"sku":"H26TAMARA-H26BEIGE-M","price":270.0,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":55865594839425,"sku":"H26TAMARA-H26BEIGE-L","price":270.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0549\/4420\/2883\/files\/H26-TAMARA-BEIGE-2.jpg?v=1784713505"},{"product_id":"veste-virgo-blanc","title":"VIRGO jacket","description":"\u003cp\u003e- Women's wool and cashmere jacket\n- Ribbed knit\n- Loose cut\n- Furever faux fur neckline\n- Dropped shoulders\n- Long sleeves\n- Fastening with embossed signature snap buttons\n- Square leather reinforcements behind the snap buttons\n- Two patch pockets with angled opening\n- Lambskin leather piping at the cuffs and pocket details\n- H26VIRGO-H26WHITE\u003c\/p\u003e","brand":"MAX\u0026MOI","offers":[{"title":"XS","offer_id":55865656246657,"sku":"H26VIRGO-H26WHITE-XS","price":590.0,"currency_code":"EUR","in_stock":true},{"title":"S","offer_id":55865283051905,"sku":"H26VIRGO-H26WHITE-S","price":590.0,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":55865656279425,"sku":"H26VIRGO-H26WHITE-M","price":590.0,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":55865656312193,"sku":"H26VIRGO-H26WHITE-L","price":590.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0549\/4420\/2883\/files\/H26-VIRGO-WHITE-2.jpg?v=1784638759"},{"product_id":"echarpe-aude-blanc","title":"AUDE scarf","description":"\u003cp\u003eThis season, the scarf moves beyond its simple utilitarian role and asserts itself as a style accessory in its own right with our AUDE style.\nKnitted in raccoon and wool, it charms with its warm, downy material, wrapping silhouettes in softness. At its ends, light wool and cashmere quilting weighs the piece down for a cleaner drape and reveals diamond topstitching that signs all the contemporary character of this women's wool scarf.\n\nAt the crossroads of winter technical wear, from which it borrows the quilting, and a more urban refinement, our AUDE scarf perfectly embodies the spirit of the AVALANCHE collection: noble materials, a clean silhouette and a touch of controlled daring. In the city, simply tie it around the neck over a long double-faced wool coat, a denim jacket or a cashmere jacket. In the mountains, slip it over a down jacket to effortlessly complete all your après-ski looks.\n\nAvailable in white and sky blue, this premium winter accessory will stay with you year after year without ever losing its charm.\n\n- Women's scarf in raccoon and wool knit\n- Light wool and cashmere quilting at the ends\n- Diamond topstitching\n- H26AUDE-H26WHITE\u003c\/p\u003e","brand":"MAX\u0026MOI","offers":[{"title":"TU","offer_id":55865326141825,"sku":"H26AUDE-H26WHITE-TU","price":290.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0549\/4420\/2883\/files\/H26-AUDE-WHITE-5.jpg?v=1785249940"},{"product_id":"essentiel-bonnet-adam-strass-rose","title":"Beanie ADAM","description":"\u003cp\u003e- Women's 100% cashmere beanie\n- Ribbed knit\n- Rhinestone details\n- Ribbed finish\n- ESSENTIEL style\n- H26MM ADAM 12 STR-H26MM PINK\u003c\/p\u003e","brand":"ESSENTIEL","offers":[{"title":"TU","offer_id":55994873184641,"sku":"H26MM ADAM 12 STR-H26MM 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